Client : MEDiAKiN / Sterling Cinema Pty Ltd / Global Alliance Productions / Caldwell Entertainment
Brief : Read script, on-set observations.
Medium : Digital : One of several Original presentation visuals Created in Adobe Photoshop 2010 a.d
Design Notes : The Actor Featured in this poster for Joseph Sims' BAD BEHAVIOUR is Rio Holland as the ill fated teenager Candice Brown. The Poster design was inspired in part by one of the 'manifesti cinematografici' for Dario Argento's Italian horror thriller TENEBRE (1982). In pre-blockbuster days, the horror shelf in the local video store was a special place—a vast undiscovered country of illicit sights. Today, as most people order their dvds from Amazon based on movies they’ve already seen or heard of, or worse yet, they `flix everything they watch, DVD cover art is a pretty sanitized business. Actors you recognize, a scene from the film, the promo poster you’ve seen a thousand times. Mid-80's VHS cover art was different, especially in the horror aisle. Intense color and extreme graphics were the only ways to give your film a chance to be seen, especially in an era when many horror films were independently produced or released direct to video. VHS covers could be downright terrifying. A trip down the horror aisle at the video store could often be an act of bravery for my 13-year-old self, and, unfortunately, most often a much richer artistic experience than viewing the films inside those nightmarish Technicolor cases.

One-sheet refers to the standard north american sized 70 x 100cm (27 inch x 41 inch) movie poster, what is misleading is the one-sheet size isn’t necessarily consistent or standard, and can vary by several inches/centimeters. This is especially true of some borderless full-bleed posters, which may be 66.04 x 101.6 cm (26 x 40inch) or smaller. The sizing can also change between film studios, with each film company in-house ad production group following it’s own sizing and printing standards.